Op-Ed: Sustainable on accident
So I have been on a buying spree for Drop 2. I am really committed to making it better than the first and most importantly, giving the people what they want!
It really is an exhilarating experience finding these treasures and the process has made me realize something: this is called being sustainable on accident.
I have never really been an environmentally active person. I mean I recycle, and don't litter, but that's as far as it goes. But the fact that 80% of my wardrobe is second hand and I routinely sell or donate my clothes after use, means I am doing my part to help the world be a safer and cleaner place.
Did you know that the apparel industry is the 9th most polluting industry? It might not seem that high but when you think about the company the fashion industry is keeping (up there with livestock waste and concrete production) you might think twice about buying that pair of jeans from your favorite fast fashion spot.
This photo was taken a year ago but I can account for every garment in this photo: Pleats Please pants (copper) sold, Pleats Please dress (white) sold, Opening Ceremony dress (burnt orange) sold, and Issey Miyake Fete blouse (cream) still with me.
Buying vintage helps us find more value in our clothes thus making it easier to hold on to our things for longer.
Speaking of vintage you will want to hold on to for a long time, here are some things still available on KO Vintage for purchase: